January, 17th, 2016

FIFTEEN YEARS OF DISTINCTNESS
___

In 15 years, @TomasMaier is kinging. We are talking about a man, who is coincidentally celebrating 15 years of creative direction at The House of Haute Intreccia to. #TomasMaier never ceases to surprise us, every season he lurches boldly in to constructed volume and concise movement. His #FW16 was about amples of glamour with revivals of checked chic, refreshingly darkened vivid colors after so many blacks and blues, brooding shows. Full-grained coats swooshed down the catwalk. Woollies looked warm as they played very low key to the eye not the taste. Leather bursted in softly mensch accessoires. Bottega Veneta conjured up outfits of sellier-suited gentleboys embracing citylife.

In 15 years, @BottegaVeneta is throning. We are talking about a loss-making br and #Kering bought which made revenue of 35 million euros. Under the guidances of Gian Giacomo Ferraris, Marco Bizzarri, and now Carlo Alber to Beretta – @LaRinascente, #Menswear @MaisonValentino and @ZegnaOfficial, appointed january 2015 – Q3 2015 revenues rose up to €953 million and will probably surpass – at comparable exchange rates – 2014’s €1.131 billion of sales with half less retail s tores worldwide (243) than the #Gucci, #Prada and #LouisVuit ton’s.

Lastly, in 15 years, #FrancoisHenriPinault is triumphing. We are talking about the sound belief of a visionnaire and his execs in mastering #creativerealism. #Creativerealism is magical realism applied to a fashion or jewellery house. #Magicalrealism is nothing but contemporary fantasy crafted to the highest st andards. It requires patience and long-term seed. Examples of #creativerealism at Kering? the cycle (cyclone) of #HediSlimane at #SaintLaurent since march 2012 and the startling start of #Aless androMichele’s #Gucci last year. In the case of #BottegaVeneta, #creativerealism is fifteen years of quiet opulence crafted by glorious fabrics, haute materials, modern functionality, soothing comfort, innovative artistry and timeless design. Not bad for a #nologo br and that aesthetically and strategically has only one alter ego: @Hermes. Yes. Hermès.
_

#ALESSANDROBERGA | L’ÉDITOR
#MFW16 #MODEDIPLOMATIQUE (at Via Privata Ercole Marelli)