October, 14th, 2013

FLORENCE | Primavera Estate 2014 | MALO

Aless andro Berga : Your edi torial work tends to destroy the false structure of the logic of taste, at which point our foundations begin to crumble and that which is boring and common give way to an uncontaminated space from which our own individuality emerges. How do you do this through Max Italia and Style Magazine for men and Io Donna without being “ex-cathedra”?

Aless andro Calascibetta : “In actual fact, when one has such an “important” role it is very hard not to teach “from the chair.” I’m happy that I don’t give that impression, but it’s pretty inevitable. The secret lies in creating a styling or writing style tips that are fairly unconditioned by trends (naturally, it is impossible to be completely unconditioned: if you want red and no one has ever done red…).

As I said before, you have to listen to your instinct in order to invent something new every time. But before me, the designers are the ones who invent and provide inspiration; my work comes as a consequence of theirs. At any rate, the end consumer has the last word. Do my edi torials influence readers? I don’t know, but, naturally, I hope so.”

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