São Paulo Fashion Week Verão 2014 | MELISSA x KARL x CARA

Melissa é uma marca brasileira de calçados que utiliza o plástico como matéria-prima. Melissa é moda, arte, cultura … vai muito além da sua função prática. + Melissa is a magazine publisher with Plastic Dreams of 300,000 in Brazil, plus 70,000 copies abroad.

Plastic is fluid and malleable. It can be molded, pressed, stamped and extruded into any shape, any form, in all and any colors.

Melissa is the playground where leading artists and designers impart their style and creative vision within the physical and utilitarian constraints of a woman’s shoe.

The medium is always plastic, a material that stretches design possibilities beyond the limits of many materials.

In collaborations with Jean Paul Gaultier, Zaha Hadid, Thierry Mugler, Patrick Cox, Vivienne Westwood, the Campana Brothers and many others, Melissa blends form to function and design to utility. The results are often a mischievous wink to the moods and fantasies of each specific era. Iconic, sassy and colorful wearable objects of design.

Melissa is available in the world’s finest stores and boutiques including Colette and Galeries Lafayette in Paris and Dover Street Market, Selfridges and Harvey Nichols in London.

Melissa is now making its debut in United States, where they are available at Fred Segal in Los Angeles and Opening Ceremony in New York as well as at Bergdorg Goodman and selected Nordstrom and Sacks Fifth Avenue locations throughout the country.

Melissa is the pioneer of what fashion and design commentators describe as “the plastic movement,” a shift in consumer preferences toward products and companies that adhere to sustainable practices.

Melissa Shoes are made of 100% recyclable plastic by a socially and environmentally responsible company in Brazil, where it employs more than 30,000 people.

The company donates generously to a number of local environmental efforts and has been the recipient of numerous awards for its “green” credentials.

Celebrating 30 years of Design, Function and Sustainability.