June, 13th, 2012

London Collections: Men | The Prince of Wales

Patron of Panache

To coincide with The Prince of Wales officially launching London Collections: Men at St James’s Palace on Thursday 14th June, the British Fashion Council have worked closely with St James’s Palace to create an interactive image gallery dedicated to his style. From highland tartans to Savile Row suits, the Prince’s outfits are a marvel to discover in the origin of each item and more about the brand. His preferred London brands are also plotted on a map with a picture of the related outfit.

Savile Row. Of Course.

From 15th – 17th June, London kick starts the Menswear calendar with a showcase of British brands and businesses embedded in a cultural programme. London Collections: Men is a development of the men’s day at London Fashion Week which has grown in stature and content despite sitting outside of the traditional menswear calendar. This new showcase emphasises both the creative and commercial importance of Britain’s brands and emerging talent as well as the rich cultural landscape that contributes to the inspiration and success of this sector.

The schedule